Build credibility, generate quality leads and accelerate pipeline

Industry conferences remain the #1 way in which B2B tech leaders discover new vendors, ahead of ads, social and outreach. As AI compresses and anonymizes early-stage research, the moments leaders still show up in person are some of the last places you can capture first-party signal and earn human trust before an AI-generated shortlist locks in. Our 2027 IDC event calendar helps navigate a tech vendor’s journey during those moments.

Partner with IDC to build trusted authority on a global stage, reaching tech leaders wherever they are.

What's inside the calendar
Every IDC event, region by region, mapped to tech leaders’ journey so you can build a holistic 2027 field marketing plan instead of booking one-off sponsorships. You'll see:

  • Our full 2027 events line-up across North America, Europe, META, APAC, and LATAM.
  • Multi-sponsored events by topic — AI & Data Summits, CIO Summits, IT Security Summits, Xchange Series, Future Tech Summits and many others.
  • Single sponsor events — get exclusive share of voice with your top prospects driven by expert-led content curation and turn-key execution.
Why sponsors choose IDC events

  • Build credibility where vendor content no longer lands. Show up at the exact moment where tech leaders’ scrutiny of vendor-produced content is rising, backed by IDC's research and named analysts by iiAR Analyst Firm of the Year the past five years running
  • Connect with tech leaders who are showing up. 70%+ of IDC event attendees are senior-level and actively evaluating solutions, the audience you can't reliably reach anywhere else.
  • Engage at every stage, in every format. Match large summits to launches and brand, and curated roundtables and dinners to closing deals and deepening relationships, because tech leaders want a different experience at each stage.
  • Expand your reach, locally and globally. Scale from one high-value regional summit to a coordinated global program through a single partner, with in-market teams who know local tech leader behavior.

Win in your markets with trusted tech intelligence

IDC events connect technology vendors with senior IT and business decision-makers across key industries and geographies. At the heart of every event is that connection: technology vendors sitting down with the executives who are actually running the transformation and growth initiatives inside large organizations.

Rooted in IDC’s research and analyst expertise, our events deliver timely market intelligence, peer insights, and strategic conversations that help both sponsors and attendees navigate their technology decisions with confidence.

Download 2027 IDC Event Calendar now!

Available in PDF format

Win in your markets with trusted tech intelligence

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What sponsors like about IDC events

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A heartfelt thank you to IDC and the participants for the meaningful conversations and valuable insights throughout the day. It’s through these exchanges that we move from ideas to action and shape the future together.
Regional Vice President
OpenText
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A wonderful event! The presentations were incredibly interesting. The setting and the discussions we established were both friendly and very effective, judging by the interactions with our participants and the results of the AI governance pillars. Looking forward to working together again!
AI Principal Advisor
SAS
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Our partnership with IDC demonstrates our commitment to adding value for customers through data and creating an engaging platform that helps us support organizations to be adaptive in the current environment. With the proliferation of information and digital technologies, such collaborations are imperative to strengthening innovation in the digital environment. We look forward to more successes together in the future
Head of Marketing (CEMEA)
Red Hat

Explore IDC Events

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