The Growth of the Digital Economy and What That Means for Business Leaders

Watch IDC's New Video

Featuring IDC's Program Vice President, Enterprise Applications and Digital Commerce, Mickey North Rizza

The digital economy is growing and it's causing a shift in the way enterprises view their digital technology. IDC predicts that in the next 3-5 years, companies will need to create their own software to bring more differentiation to their business. It's not just enough to consume it, companies now must produce it in order to stay competitive in today's rapidly changing digital world.

IDC's new video explores how business leaders can shift their focus into becoming a digital innovation factory to remain competitive.


Watch today to:

  • Learn about the growing digital economy and what to expect over the next few years
  • Hear about steps you can take to become a digital innovation factory
  • Discover IDC's Digital Innovation Supply Chain methodology