Not every buyer is AI-ready, but every vendor needs to be

This guide uses IDC’s AI MaturityScape framework to assess your customer’s AI maturity and readiness, ranging from initial ad hoc AI adoption to advanced, AI-fueled transformation. Learn how to pinpoint each stage and strategically align your messaging, offers, and go-to-market approach for higher impact.

Packed with insights from over 1,500 organizations surveyed globally, this resource empowers your team to:

  • Identify and segment accounts by AI maturity
  • Navigate diverse adoption stages across APJ and global markets
  • Understand the shift from experimentation to scaled, repeatable AI use
  • Plan for the next 12 months of workforce, technology, and go-to-market evolution
  • Respond with clarity and precision to every buyer’s readiness level.

What You’ll Learn:

  • How to segment customers by AI maturity
  • What drives the pivot to repeatable, scaled AI use
  • How APJ organizations compare versus global maturity benchmarks

Download your AI Maturity Guide now.

Available in PDF format

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