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83% of marketers say video has become more important to their brands, in the last two years. 

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Download The Tech Marketer's Guide to Video Marketing

Today's tech marketers understand the importance of video: other than a live personal interaction, nothing informs and captures your audience's attention better than a video. Video is captivating and educational, which makes it a great asset for tech companies who often have to explain new, digitally innovative products and solutions to clients. 

In this eBook you will learn:

  • The data behind why you need to use video in your marketing
  • How to get started with video
  • 5 Steps to building a successful video marketing strategy
  • The most commonly used video formats for B2B
  • The best platforms to publish B2B video content

Get IDC's new eBook to learn how to use video to increase awareness and lead generation with limited time and budgets.