86% of marketers say video has helped them generate new leads.
Today's tech marketers understand the importance of video: other than a live personal interaction, nothing tells a story, informs, and communicates better than a video. Video is compelling, engaging, and unique, which makes it a great asset for disruptive tech vendors who often have to explain new, disruptive products and solutions to clients.
Get IDC's new eBook to learn how to use video to increase awareness and lead generation with limited time and budgets.